Engagement App
Application for bank employees
About the product
The application was created for sales managers of banking products. In it, the user can see his goals, sales volumes and many other indicators for effective planning of his work. Available analytics for past periods, a transparent process of bonus formation and other useful features in a simple and convenient interface.
UX GOALS
- Researching Potential Users
- Identification of user pain points and problems
- Building interaction with the product
- Creating and testing hypotheses
- Designing a convenient user interface
Responsibilities
- Conducting interviews
- Making user journey map
- Creating wireframes
- Conducting usability studies
- Creating design system
- Accessibility tests
- Creating high-fidelity prototype and final UI
User experience research
I researched the workflow of future users and analyzed what pain points an employee might experience.
How can I help him become more efficient.
User Interviews
I interviewed bank representatives who will be using the app in the future. I have identified the main pain points that bother users and cause inconvenience or suffering.
User Journey Map
After identifying user needs, I prepared User Journey Map. This allows us to understand what steps the user will go through in our product. The map will help to understand the principle of user interaction with the product.
Design process
The design process consists of information architecture, wireframes, low-fidelity prototype,
usability study, design system, high-fidelity layouts and prototypes.
Information architecture
Digital wireframing
Low-fidelity prototype
I created clickable prototypes to test with real users.
Usability study
We conducted 2 rounds of prototype testing on users and during this time we monitored their actions and took important notes. So we were able to trace the interaction of the user with the product and draw some conclusions.
Design system
Final UI mockups
